Great Expectations


If you are serious about being in the homecare industry, rather than simply doing it instead of selling insurance, you learn a lot about the issues facing your clients and their families.  There is a wide range of such issues, from falls that lead to hip replacements to heart conditions to Parkinsons and many others. 

Two major conditions facing too many of our clients are dementia (including Alzheimer’s) and MS.  We were delighted to have the opportunity to sponsor and participate in major events this year with the National Multiple Sclerosis Society (the Home Smart Home Expo) and the Alzheimer’s Association Memory Walk.  Both events were huge successes in terms of raising the awareness of the community and even serviced providers.  These associations and others focused on different issues face huge challenges, but also raise great expectations.

With every client that we support, we are always looking at the total plan of care, the “pie” of needs, of which our homecare is one slice.  Without the proper plan of care partners, whether that’s the Alzheimer’s Association or emergency alert systems or fiduciaries or living space designers, our homecare will not succeed. 

We salute the more than 70 members of our Bright Lights team for the Memory Walk, and every other volunteer and association helping to create great expectations for the future.

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